Month: December 2017

“About Us” Pages – Best Practices

MI restaurant Marie Catrib's "About Us" page. It's got personality. Not shown but when you scroll down, there are "Baby Steps & Leaps of Faith" (origin story) and "Guiding Principles." Plus address and hours, which is why most people go to restaurant websites!
When did you last review your organization’s “About Us” pages? All that time spent positioning your brand in the news and social media should be backed up by a clear and persuasive snapshot, not a confusing mishmash. Use CorporateHistory.net’s “Ten Commandments of About Us Pages” as a[...]
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Statue Marks 150th Anniversary of St. Joseph’s in Paterson, NJ

St. Joseph's Health System celebrated its 150th anniversary in a permanent way, with a statue at the site of its first hospital in downtown Paterson, NJ.
A quick shout-out to St. Joseph’s Health in nearby Paterson, NJ. Not many hospitals have been around under the same core name for 150 years. You can’t buy that kind of branding. St. Joe’s celebrated in an appropriate way–with a solid historic marker, which it placed on[...]
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