Category: Oral History

3 Reasons Your Org’s History Matters More in Tough Times

The closure of Plattsburgh Air Force Base in 1995 seemed like the end of the road for that upstate New York stronghold, but in fact it was the start of a new era, a story told in CorporateHistory.net's book "Flying HIgh Again: PARC's Redevelopment of PAFB."
Tough economic and social times are exactly when you should do more to chronicle or update your corporate history, rather than postpone the process “for a better day.” Here’s why: Customers want assurance that your organization has a strong track record and will be there for them.[...]
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Eleven Non-Book Ideas for Corporate Anniversaries

CorporateHistory,net president Marian Calabro and a cutout of BAYADA Home Health Care founder Mark Baiada. Selfie walls and a gala at the annual conference were among the ways BAYADA celebrated its 40th anniversary all year long. CorporateHistory.net’s book for BAYADA became a Graphic Design USA award-winner.
Searching for ways to celebrate your company anniversary if you lack the time or budget for a book? Here are 11 ideas. 1. Do the core planning: create an anniversary team, identify audiences, develop a unifying theme, design a unique logo that piggybacks on your brand, mine[...]
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Creating Your Corporate History: 7 Proven Tips

Author/publisher Marian Calabro with PARC's Bruce Steadman and Dennis Doyle
To celebrate CorporateHistory.net’s own 15-year anniversary, we complete this list of 15 lessons learned from working with dozens of family-owned firms, small businesses, nonprofits, and Fortune 500s. (Read lessons 1-7 at https://www.corporatehistory.net/corporatehistory-nets-own-origin-story/ ). As always, our top piece of planning advice is to allow time. Any history-capturing[...]
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A Time for Soul Searching

"It causes everyone to do a little soul searching...and that is very healthy." (Photo by Jason Schuller, courtesy of Unsplash)
“It is wonderful to have you digging into our corporate culture. I think it causes everyone to do a little soul searching, at least for their business soul, and that is very healthy.” This comment by a wise client, voiced a few years ago, echoes resoundingly amid[...]
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